ORLANDO, Fla. – The popular Latin dance-based exercise program, Zumba, didn't just add a great alternative to the fitness industry, but is also re-energizing the music industry. Zumba, is creating new ...

Zumba is to the 21st Century what the Macarena was to the ’90s — except it brings even more and more people to Latin music. And it does it through emotion. That’s what Zumba Fitness’ founders told ...

ORLANDO, Fla. - Zumba instructors worldwide are not only using a Latin-heavy song lineup in their classes but also creating fans for artists such as Don Omar, Daddy Yankee and Pitbull. Omar's Zumba ...

*Timbaland is bringing his music hustle to the fitness industry. The super producer behind hits for Justin Timberlake and Jay Z has partnered will create music specifically designed for its ...

Zumba®, the world's largest dance-fitness program, today announced the launch of "Your Song Is On. The World Can Wait." A strategic global campaign designed to reframe New Year fitness through the ...

It’s no surprise that Zumba is the leading global dance-fitness powerhouse. It IS a surprise, however, that the brand has only now launched its first-ever app, bringing its 23-year legacy of joyous ...

If it wasn’t for the movie “Grease,” a dot-com failure, a mother’s advice, nearly running out of money, a key change in a business model and a boost by the celebrity Pitbull and his pals, one of the ...

"I've always been into fitness, and music is a big part of exercising for me, and I feel like STRONG by Zumba was a great way — with my edge, my music style — to put it together," Timbaland… By ...

NEW YORK --Hit-making producer Timbaland is used to people dancing to his beats at nightclubs, and now fans will get a chance to move to music he specifically designed for working out through a new ...

He is crafting songs for STRONG by Zumba, a non-dance-inspired workout that focuses on high-intensity interval training, bodyweight exercises and strength training paired with music to match every ...