From a compulsive liar who became a folk hero to a luxury launch that advertised rocks instead of cars, these campaigns now seem almost unbelievable. Yet each one captured a specific anxiety or ...

Q3 2025 earnings: 11% revenue growth, strong CTV/DTV wins, AI-driven margins and 2026 EPS outlook. See more analysis here.

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Text message marketing is a powerful tool for reaching your customers. See some SMS marketing examples and adapt them to your ...

Facebook isn’t just the social media platform with the highest return on investment for digital marketing. As of 2025, it’s ...

Success in 2026 for B2B marketers to break the mold, invest in market conditioning, and build campaigns that put buyers at ...

Late last year, Pacira hosted an event at the Color Factory interactive art museum in New York City aimed at educating ...

The CMO’s role is not to chase every new technology, but to design organizations capable of learning faster and executing ...

PU Prime’s launch of its global “Champion in You” campaign in partnership with the Argentine Football Association (AFA) ...

Campaign’s top 10 agency-related stories followed the year’s biggest headlines, including Omnicom-IPG, Cannes controversies, ad agency lawsuits and more.

Data reveals which holiday ads drove the strongest emotional impact, and what marketers can learn from the season’s top ...

Advertisers and analysts lay out where Amazon's headed next and the risks to its growth.