Entrepreneurs who treat culture as an add-on rather than the foundational context that shapes all business rules and behaviors are setting themselves up for failure. Culture is not an add-on to ...
Seinfeld was never a show about nothing. Whether joking about napping at work, double-dipping, or standing too close to others when talking, Seinfeld exposed aspects of American culture that usually ...
Getting used to a new culture can be tough, even when it’s your own! A good deal of time is spent encouraging you to prepare for your Global Learning experience and the adjustment to a new culture. It ...
As someone who has navigated the intricate tapestry of eight countries across three continents, I’ve learned firsthand that understanding language and culture is not just a nicety in global ...
When we reflect on the meaning of culture, we inevitably think about the diversity of languages, clothing and food in our multicultural society, as those aspects of culture are most visible and ...
In the dynamic landscape of modern marketing, the concept of "taste" transcends mere aesthetics; it embodies a deep understanding of the cultural nuances, values and identities of the people we want ...
As the CEO of Gift Baskets Overseas, I’ve had the privilege of witnessing first-hand the significant impact that thoughtful corporate gifting can have on international business relationships. In today ...
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Why global success depends on understanding local culture
Jon French is a Lancaster University alumnus, having studied English Literature and Film. It is a grounding that still shows ...
Felicia Vachon does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond ...
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