E-E-A-T is like a checklist for making sure content is really good. It stands for Experience, Expertise, Authoritativeness, ...

A major update to Google’s Search Quality Raters Guidelines (QRG) clarifies and expands on multiple forms of deception that Google wants its quality raters to identify. This change continues the trend ...

Google is directing its quality raters to watch out for pages with main content created using automated or generative AI tools – and rate them as lowest quality, according to Google’s Senior Search ...

As AI-generated content proliferates, Google is stepping up its game by updating its policies and refining its algorithms to combat spammy content. For digital marketers and communication specialists, ...