Sports logos tend to be among the most divisive, and the new Paris Basketball logo is following that trend. Some are dunking on the design, suggesting that using the Eiffel Tower is a little too ...

The best NBA logos are known around the world, even among people who don't follow US basketball. From the Chicago Bulls' angry bull to the Golden State Warriors' leaping bridge, these identities are ...

The 2026 NCAA Men’s Final Four logo was unveiled by organizers Friday morning at downtown’s Gainbridge Fieldhouse. The logo (see below) was one of three shared by the NCAA and host committee. Also ...

For the first time since 1989, the USA men's and women's basketball teams will sport a new logo. Seen to the left, the logo, unveiled for the 20th anniversary of the 1992 Dream Team, will be worn by ...

Forbes contributors publish independent expert analyses and insights. Nick Crain is an NBA reporter covering the OKC Thunder for Forbes. Over the past several years, Oklahoma City Thunder star Shai ...

The official logo for the 2026 NCAA Women’s Final Four logo was unveiled Monday, featuring iconic elements and vibrant colors that represent Phoenix and the state of Arizona. Phoenix will host the ...

SAN ANTONIO (May 23, 2022) – The San Antonio Spurs today announced they are expanding their visual identity to include three new secondary logos. These new marks help broaden the team’s brand with ...

INDIANAPOLIS (WISH) — The NCAA on Friday unveiled the logos for the 2026 men’s basketball Final Fours. The 2026 Final Four will mark the ninth time the Division I championship game will be held in ...

Not since interim coach Russ Pennell stepped in for Arizona men’s basketball stalwart Lute Olson in the 2008-09 season has a cactus logo been featured on the floor at McKale Center. That’s about to ...

On December 26, news broke that Nike has filed a new trademark for Paige Bueckers' signature logo with the logo, which looks ...

On Thursday, Oklahoma City Thunder guard Shai Gilgeous-Alexander and partner Converse Basketball officially unveiled his newest venture: a signature logo. Per the report from Forbes’ Nick Crain, the ...