Bing Ads is introducing three new URL tracking parameters, which will further assist advertisers in learning about the source of ad clicks. Tracking parameters can be appended to the end of a ...
Soon after Google introduced Upgraded URLs — the URL format that allows users to change tracking parameters in existing ads without affecting the ad’s history or serving by separating the landing page ...
Rejoice, the Bing Ads team has finally rolled out one of its most-requested features — auto-tagging for ad destination URLs. When UTM tags are added to destination URLs on ads, the performance metrics ...
Google Ads seems to be testing URL inclusions and exclusions for Search campaigns. This will allow you to control which URLs your ads can show for, or not come up for your search campaigns. This was ...